Superreturn Middle East Builds On Phenomenal Launch
Last year SuperReturn Middle East was the most successful launch in Informa history. Benefitting from the excellent reputation and history of SuperReturn’s European event and an energetic team prepared to clock up the miles, it had 275 paying delegates. It also won rave revues being described repeatedly as “phenomenal” and was generally acclaimed as “a fabulous conference which seemed to take the region by storm”.
This year, the second event reaped the benefits of such a widely praised launch, and also made incredible strides. As well as attracting the very cream of the world’s private equity industry to Dubai - keen to make contact with the region’s cash-rich sovereign wealth funds amongst others - to speak and also attend, delegate numbers also grew. But as the event was now 3 days not 2, the delegate revenue increased by an amazing 162%. Sponsorship also made a huge a bound of 101%. Total revenue went up by an overall 164%.N ext year, we couldn’t hope to make such % strides. It’s a daunting task just equalling this year’s success.
